Wake up with the Celtics  and your daily dose of Irish Coffee ‘¦
Just how out of control has the hype surrounding the Miami Heat  gotten this season? Here’s Exhibit A: The Whiskey Tango All-American Bar & Grill in Hollwyood, Fla., is picking up the bar tab  each time the Heat lose a game this NBA season.
I guess basketball fans in Miami will be drinking for free tonight.
I’m guessing Vince Wilfork  wouldn’t trade front-row tickets for a 1994 Honda Civic.
By the way, if you’re looking for front-row tickets to tonight’s game between the C’s and Heat, Stub Hub has got one for you. It’ll only cost you $18,824.00 .
NBA COLUMNISTS WEIGH IN
The NBA is upon us, and that means newspaper columnists are waxing poetic about who will win, who will lose, who will rise and who will fall in the league this year. Let’s check in with some of the best columnists covering the league around the country.
The Washington Post’s Michael Wilbon says this NBA regular season is the most anticipated  since Michael Jordan ‘s 1995 return to the game, and he picked the Celtics over the Heat in the Eastern Conference Finals …
“Now, they’ll find out what it is like to get every team’s best, most fanatical and purposeful effort every night, starting in Boston tonight,” Wilbon wrote. “And they’ll do it without having the savvy that comes from winning a championship together . . . which is why I don’t believe that Miami is going to win the NBA championship this season. Oh, they’ll win three or four before this group calls it quits – but not this year. They can win 65, 66 games in the regular season and it won’t help them one iota during the playoffs.”
The New York Post’s Peter Vecsey not only believes the Los Angeles Lakers will win a third straight title  this season — but he thinks they’ll win a fourth next year. In his eyes, the only team that stands in Kobe Bryant ‘s way? The Orlando Magic  …
“Only a David Stern -stimulated, full-term lockout, Jerry Buss deciding he’s bored of winning or a dashboard-light outage can stop the Lakers from seeing paradise next season. Only Orlando and injuries can prevent them from three-peating this season.”
The Los Angeles Times’ Mark Heisler is in Boston, and he’s reopening the wounds of Game 7 . Good times …
“Remember Game 6 in 2008 when the Celtics sent the Lakers home as crispy critters in a 131-92 rout that recalled the horrors of the rivalry from 1959-1984, when the Lakers were 0-8 in Finals meetings featuring Frank Selvy‘s miss, Jack Kent Cooke‘s balloons, James Worthy ‘s interception, Magic Johnson ‘s dribbling out the clock, the Sauna Game, the 3 a.m. fire alarm, fans rocking their bus.
“This Celtics loss was worse.
“At least the Lakers never blew a 13-point second-half lead in Game 7 with a title within their grasp.”
Meanwhile, ESPN polled 25 of its NBA writers , and 24 of them picked either the Lakers or Heat to win the NBA title. Only ESPN Boston’s Chris Forsberg picked the Celtics.
TOM BRADY  ON THE CELTICS
We all know the only guy whose opinion really matters when it comes to the Celtics is Patriots quarterback Tom Brady. While he won’t be in attendance tonight, he still shared his thoughts on the C’s with Dennis & Callahan this morning :
“I love the Celtics, and they were one game away last year from winning it all. Those guys know how to get it done. They did it a few years ago. Last year, it was heartbreaking to lose to the Lakers the way they did. But if anybody knows how to do it, it’s Doc (Rivers) and KG (Kevin Garnett ) and Ray (Allen) and Paul Pierce , who’s been such a great player for so long.
“They add Shaq, Jermaine O’Neal , they’ve got a lot of great players, so they don’t need any advice from me. They know how to do it. I’ll be excited to watch them. They’ve got a great opportunity as well. I hope they take advantage of it.”
Brady really went out on a limb with his prediction there, didn’t he?
HEAT, C’S PLAYERS WEIGH IN
For the most part, members of the Celtics and Heat are saying all the right things leading up to tonight’s game. We sifted through all the run-of-the-mill answers to the millions of NBA opening-night questions to bring you the best from each team:
“For us, this game is to set the tone,” Glen “Big Baby” Davis told NBA.com . “We have to set the tone against a team like that and just let them know, hey, you guys got a new group of guys, but we’re still the team to beat in the East.”
“I’ve had my battles with Boston the last few years when I was back in Cleveland, and I’ve seen the great games they’ve had with Miami also, so we’re going to take the challenge and it’s going to be fun to start the season this way,” LeBron James  told The Miami Herald . “It’ll be a very hostile environment, and us being the most hated team in the world, it’ll even be more hostile.”
Lace ’em up, fellas. It’s game time. Keep checking in at WEEI.com all day. We’ve got plenty more preview stuff leading up to the game, and we’ll have you covered pregame, in-game and postgame. I think I just wrote game too many times.
Can you tell I’m excited for this NBA season to tip off? Maybe I’ll buy that front-row seat at Stub Hub.
(Have a question, concern or conception for tomorrow’s Irish Coffee? Send a message to @brohrbach  on Twitter.)