The Celtics  have won the Atlantic Division in all five years of the new “Big 3″.
And it’s a well known fact that they don’t commemorate division titles with banners up above.
But when the Celtics clinched the division Wednesday with a 102-98 win over the Magic, there was reason to step back and take a bow.
It was how they got there that was impressive, especially to their coach Doc Rivers . He acknowledged the significance of the turnaround by the team, which played without the injured Rajon Rondo , Ray Allen  and Mickael Pietrus .
‘Yeah, it does, I mean [something],” Rivers said. “It’s funny we were kidding in the locker room because I really ‘ I usually, honestly, don’t say much about it ‘ I don’t know if I’ve ever congratulated the team for winning one,” But I did tell them, I said, ‘Guys, I know it’s not a big deal to us ‘ and it isn’t because we’re not in this to win divisions ‘ but, we were two games under .500 at All-Star break and the fact that you did it and did it this early I think is very impressive.’ And it was.’
Captain Paul Pierce  led the Celtics Wednesday with 29 points and a career-high 14 assists. Pierce reminded everyone afterward of what the final goal is for the team, a team that was two games under .500 at the All-Star break.
“I’m not about to go pop champagne bottles or anything like that,” Pierce said. “I know they do in baseball. I mean, it is a good accomplishment. The guys should recognize where we came from to what we are today. It’s a good accomplishment I guess. But all we care about around here is a championship banner. I guess it’s just a step towards the journey we are trying to go towards.”
But Kevin Garnett  took the chance to take a swipe at the naysayers who wrote the team off, giving them no chance of winning another division, let alone championship.
‘You guys called us old, over,” Garnett said. “I heard some of your pathetic articles and some of your lousy announcers [predictions]. It’s a pity. Obviously you don’t know what drives us. We thank y’all for those articles, appreciate it because it lit a fire under. One of the hardest things I’ve always said in this league is to create chemistry.”