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Rajon Rondo and his Celtics teammates let the Kendrick Perkins trade get into their heads 07.26.11 at 1:27 pm ET
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Time often puts things into proper perspective.

In the weeks following the Kendrick Perkins trade in late February, Celtics president of basketball operations Danny Ainge dismissed the notion that any professional athlete would let the trade of a friend off the court affect his play between the lines.

Five months later, Rajon Rondo admitted to Yahoo! Sports that The Trade influenced the team “more than it should have” — and that was a mistake. Here’s what the C’s point guard said Tuesday of the deal that sent Perkins along with Nate Robinson to Oklahoma City for Jeff Green and Nenad Krstic:

‘€œIt wasn’€™t like the man passed away or something. I think we put too much emphasis on it. It’€™s a business. He got traded. He’€™s very happy where he’€™s at. We still talk and I’€™m always going to have his back. It shouldn’€™t have affected us the way it affected us.’€

Of course, if you remember the fifth episode of NBA Entertainment’s “The Association: Boston Celtics,” which aired soon after the Feb. 24 trade, Rondo sang a different tune at the time:

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Read More: Boston Celtics, Danny Ainge, Kendrick Perkins, Rajon Rondo
Delonte West debuts ‘Lockout’ mixtape 07.22.11 at 1:53 pm ET
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Free agent combo guard Delonte West released two songs — “It’s Bout 2 Go Down” featuring KayeM and “Mr. Magnificent” featuring Rudy — from his upcoming mixtape, appropriately dubbed “Lockout.” Of course, you’ll probably remember Delonte’s rap about Kentucky Fried Chicken, which has more than 655,000 views on YouTube.

The release of the two music videos comes just a day after West’s agent Jarinn Akana told ESPN.com that — while he will consider overseas offers — the Celtics remain his No. 1 destination this offseason. West averaged 5.6 points on 45.8 percent shooting along with 2.7 assists and 1.6 rebounds in 18.9 minutes over 24 games during his injury-plagued season.

Read More: Boston Celtics, Delonte West, KayeM, NBA lockout
What we know about Celtics’ financial situation 07.21.11 at 4:10 pm ET
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In case you haven’t heard, NBA owners have locked out their players, and the outlook appears grim, as Celtics owner Wyc Grousbeck is among a group willing to lose the entire 2011-12 season over the labor dispute.

Grousbeck and the rest of the ownership group purchased the Celtics in late 2002 for a then-record $360 million, taking on $180 million in debt. Forbes.com valued the franchise at $452 million after their near-title 2009-10 season, a 65.0 percent increase in value since the 2001-02 season.

Before we put how much the Celtics have made — and stand to make — from their new TV deal into perspective, let’s take a year-by-year look at how the Celtics have done financially since the current owners took helm …

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Read More: Boston Celtics, Dwight Howard, gilbert arenas, NBA lockout
What can Celtics expect from JaJuan Johnson? 07.19.11 at 6:11 pm ET
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If, like me, your first thought after the Celtics drafted JaJuan Johnson was, “Well, at least they got someone who could contribute right away,” then think again.

The C’s picked the 6-foot-10, 220-pound four-year collegiate power forward with the No. 25 pick in the first round of the 2011 NBA draft. In the five previous drafts, ever since the NBA banned high school players from joining the league until age 19 or one year after the graduation of their high school class, exactly 30 four-year college players have been drafted in the first round.

  • Of those 30 players, seven were either power forwards or centers like Johnson.
  • Of those seven players, four lasted past the lottery.
  • Of those four players, three played more than 10 games.
  • Of those three players, two averaged more than three points as rookies.
  • Of those two players, one measured under 7 feet, 2 inches tall: Trevor Booker.

It could be better (Roy Hibbert) or worse (DeMarre Carroll) than the 6-foot-7, 240-pound Booker, the No. 23 pick by the Wizards (via the Timberwolves) in 2010. To get an idea of what the Celtics should expect from their first-round pick if and when the 2011-12 season begins — and beyond — here’s how the seven other four-year collegiate big men have fared since 2006 …

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Read More: Boston Celtics, JaJuan Johnson, Roy Hibbert, Trevor Booker
Tracy McGrady doesn’t seem to like Boston too much 07.19.11 at 10:57 am ET
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A couple weeks ago, we discussed why the Celtics could and should offer 32-year-old free-agent shooting guard Tracy McGrady a contract. Well, based on his recent Twitter activity, McGrady probably won’t be landing in Boston anytime soon. Well, at least not for the $1-point-something million veteran minimum.

First, McGrady tweeted the accompanying Photoshopped photo of himself in a Lakers uniform, wearing the legendary Smush Parker‘s No. 1 jersey, accompanied by the caption: “Yes or No?.” T-Mac also expressed his desire to sign in Los Angeles last summer.

Of course, McGrady later tweeted, “let me clarify: the pic of me in a Lakers uni is just a repost from a follower that sent it to me, along w/ caption yes or no. #ingoodfun”

Hmm, I wonder if his agent got to him: “Ahhh, Tracy, you might not want to tip your hand about where you want to sign before teams are even able to offer you a contract. I mean, you’re a seven-time NBA All-Star who played in Detroit for an awful Pistons team last season for the veteran minimum. Just a suggestion, buddy.”

Then, as if McGrady hadn’t shunned Boston sports fans enough, he went on a Twitter rant about how the Yankees are better than the Red Sox

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Read More: Boston Celtics, Boston Red Sox, Los Angeles Lakers, New York Yankees
Report: Celtics to sign lucrative broadcasting deal 07.18.11 at 1:29 pm ET
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Celtics owners would probably rather this news come when they aren’t locking their players out while the NBA cries poor, but the C’s and Comcast SportsNet New England are finalizing a broadcasting rights extension that should benefit the team by tens of millions of dollars — if not nine figures — per year, according to a Sporting News report.

Unlike the Red Sox, the Celtics do not currently own the network that broadcasts their games, but this 20-year extension would reportedly give Wyc Grousbeck, Steve Pagliuca & Co. a 20 percent ownership stake in Comcast’s regional sports network.

The NBA would have to approve such an agreement, and that might not happen until after the lockout. How much the Celtics take home from the reported deal will also depend on the collective bargaining agreement, as revenue sharing like this is at the heart of the negotiations.

The Celtics and CSNNE began discussions a year ago, and talks started steamrolling in February once the rival Lakers signed a 25-year deal with Time Warner Cable worth an estimated $200 million annually, the Sporting News said. According to a February Sports Business Journal report, the Lakers (4.9) and Celtics (4.8) ranked fourth and fifth in television ratings this past season. Here’s how the Sporting News broke down the financials …

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Read More: Boston Celtics, Comcast SportsNet New England, Wyc Grousbeck,
Doc Rivers to Austin Rivers: ‘Never settle’ 07.18.11 at 11:55 am ET
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After dunking over former Celtics forward Rasheed Wallace twice during his debut at the SJG Greater NC Pro-Am (a.k.a “The Rucker of the South”), Duke University’€™s No. 1 basketball recruit and son of Celtics coach Doc Rivers, Austin Rivers, continued to put on a dazzling display of moves at the event, which includes high school graduates, college players, current NBA players and former pros. His latest victim, thanks to a Tim Hardaway-esque killer crossover: NC State’s Lorenzo Brown (see embedded video).

Also, SLAM Magazine sat down with Austin Rivers at the NC-Pro Am, and the nation’s No. 1 player in the Class of 2011 explained his father’s advice …

  • SLAM: What is the one thing that you’ve learned the most from  your father (Celtics coach Doc Rivers)?
  • AR: “Just never to settle, man. There have been so many kids that have talent that have just stopped getting better. That’€™s one of the reasons that I have been ranked amongst the top players for so long. Even when I was ranked No. 3 in the country, that really bothered me because I always want to be the best. You can rank me 100 or 1, but I’€™m always going to work to be the best. That’€™s the main thing that my dad taught me: Never settle.”

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Read More: Austin Rivers, Boston Celtics, Doc Rivers, Duke University
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